persuasion

“It’s even better than…” reduces persuasion. Just say “Our app is fast” instead of “Our app is even faster than X”. Only show comparison if it’s a 10x difference.

31 persuasion tips and study on Trump’s choice of word, actions and persuasion that led him to be elected. 31 Persuasion Tips: # When you identify as part of a group, your opinion tend to be biased toward the group consensus. Human are hardwired to reciprocate favors. If you want someone’s cooperation in the future, do something for that person today.